Comments on: How often should you blog?

By: Blog Content Ideas For The Time-Strapped | Understanding Marketing

Blog Content Ideas For The Time-Strapped | Understanding Marketing — Sat, 05 Dec 2009 00:07:09 +0000

[...] monotonous for the reader. If you set a goal of doing at least one tips-dedicated issue per month, it should ease the burden of writing for you (and they are pretty fun to [...]

By: keth b

keth b — Fri, 06 Nov 2009 22:39:50 +0000

I try to divide my time up between my three blogs, I always make a post everyday but I alternate between the three of them, so one post per three days. I’m still in the process of building them up but this strategy seems to be working for me at the moment. Good post by the way!

By: Robin Dickinson

Robin Dickinson — Fri, 06 Nov 2009 09:30:39 +0000

A sobering sanity check, Jim. Thanks.

Interestingly, the people I know who blog 5-7 times per week look exhausted every time I see them. How sustainable is that?

We want you around for the long haul, Jim – so don’t you go over doing it.

Best, Robin

By: Jim Connolly

Jim Connolly — Tue, 03 Nov 2009 21:21:00 +0000

Hello Eva – Thanks for stopping by. Sounds like you have a manageable plan for posting to your new blog. Let us know how you get on!

By: Eva James

Eva James — Tue, 03 Nov 2009 21:00:20 +0000

I’m with you Jim/Ian/Rob.

I’ve been thinking about this one for a while – and I’ve a writing goal for good writing that’s achievable. No less than two – no more than three. That way each blog is as consistent and considered as the last.

By: Jim Connolly

Jim Connolly — Tue, 03 Nov 2009 07:12:15 +0000

Ditto Ian!

By: Ian - Marketing Difference

Ian - Marketing Difference — Mon, 02 Nov 2009 22:58:09 +0000

The important thing is only to blog when you have something worthwhile to say. Too many make the mistake of posting every other day when they have nothing of value to add. If you have nothing to say then it won’t be read.

By: Jim Connolly

Jim Connolly — Mon, 02 Nov 2009 16:18:25 +0000

Glad you found the post useful Rob. You use a great word in your comment – ‘manageable’. I get email from bloggers who simply cannot manage their OTT blogging commitments and see it as a chore. Blogging should be enjoyable. Thanks for the feedback.

By: Rob Mangiafico

Rob Mangiafico — Mon, 02 Nov 2009 15:11:53 +0000

Thanks for confirming what I thought. It’s not about daily blogging, or meeting a fictitious quota that others think is the optimal rate. It’s about establishing a realistic schedule you can meet, and then keeping to that schedule so readers know what to expect.

For us, we’ve found that 2 posts per week (with an extra here or there as the situation dictates) has worked out well for keeping it updated, making it manageable in our busy work day, and keeping readers engaged and returning.

Rob – LexiConn